After twenty years of friendship, it was just the perfect time for both to live out a long- cherished passion and combine their experiences. Creativity brought them together -they met when studying fashion design- and creativity has peived their way to the present.
Studio 6277 is the beginning of a journey through feel-good design. In collaboration with renowned artists. And in correlation with your feel-good synapses.
This is ooooh. It’s a towel. The most exceptional towel in the world. The four Os represent the four circular cutouts, four windows to endless possibilities.
Use ooooh to dry yourself off. Fold it into a bag for your beach belongings, your laundry or for collecting treasures. Turn it into a sail, an awning, a baby cradle, a swing, a hammock, a superhero’s cape, make it the perfect cover for your beach chair – one the wind cannot carry away.
Designed by Jan Dobmaier and Vincenz Warnke the super soft terry towel is made of 100% organic cotton and comes in new colors every season. Look forward to limited editions in collaboration with outstanding designers and artists.
ooooh marks the first collection by Studio 6277 and sponsors a marine mammal at Firmm Foundation.
Every ooooh is produced under the strict rules of the Better Cotton Initiative (BCI), the largest cotton sustainability programme in the world. Better for the people who produce them, better for the environment.
Why ooooh? You will always need a towel. Choose a companion that suits you. For a long time.
Portrait David Maupilé, Towel Christoph Himmel / Reinhard Hunger